Is Your Business Missing Out on Powerful “Brain Drain” Resources?

I am part of corporate America’s “brain drain” – skilled, professional women who opt to stay home to care for children, but then face the daunting task of on-ramping, or re-entering the workforce. But let’s be clear: these brains haven’t gone DOWN the drain. They’ve just been temporarily redirected to a new set of mind-bending [...]

Business Blogs: Does Yours Generate New Business?

On Twitter this morning, I saw a Copyblogger tweet that caught my attention as a brand-new business blog owner: “Building a Business Blog? Read this.” I had a few minutes, so I clicked and was directed to “Hubspot’s Inbound Internet Marketing Blog,” where they featured a Q&A with Lee Odden, CEO of Top Rank Online [...]

I’d like to thank the Academy…

First, let me say that I am so happy and honored to be here. I know that sounded a little like I was about to accept an Oscar, but… I really mean it. Being here on this, my very own blog dedicated to my blossoming copywriting career, is a real kick in the pants. It’s [...]