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	<title>Comments on: Bragging for Business 101</title>
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	<description>Fresh, Professional Business Copywriting</description>
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		<title>By: Retro Heather</title>
		<link>http://leaswenson.com/2009/02/02/bragging-for-business-101/comment-page-1/#comment-10</link>
		<dc:creator>Retro Heather</dc:creator>
		<pubDate>Tue, 03 Feb 2009 18:47:37 +0000</pubDate>
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		<description>Good for you! I have no clue how to do this. I prefer to self-efface and support others. But that sure hasn&#039;t helped me in the business world!

Let us know all the wonderful insights you gain.</description>
		<content:encoded><![CDATA[<p>Good for you! I have no clue how to do this. I prefer to self-efface and support others. But that sure hasn&#8217;t helped me in the business world!</p>
<p>Let us know all the wonderful insights you gain.</p>
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		<title>By: admin</title>
		<link>http://leaswenson.com/2009/02/02/bragging-for-business-101/comment-page-1/#comment-9</link>
		<dc:creator>admin</dc:creator>
		<pubDate>Tue, 03 Feb 2009 05:41:46 +0000</pubDate>
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		<description>Thanks so much for your kind comments. Your analogy reminds me of how I describe the difference between PR and advertising -- it&#039;s an ad if YOU say how great you are, and it&#039;s PR if someone else says you&#039;re great! 

And yes, testimonials are a powerful way to communicate benefits. Great point!</description>
		<content:encoded><![CDATA[<p>Thanks so much for your kind comments. Your analogy reminds me of how I describe the difference between PR and advertising &#8212; it&#8217;s an ad if YOU say how great you are, and it&#8217;s PR if someone else says you&#8217;re great! </p>
<p>And yes, testimonials are a powerful way to communicate benefits. Great point!</p>
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		<title>By: JJ Reich</title>
		<link>http://leaswenson.com/2009/02/02/bragging-for-business-101/comment-page-1/#comment-8</link>
		<dc:creator>JJ Reich</dc:creator>
		<pubDate>Tue, 03 Feb 2009 04:34:48 +0000</pubDate>
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		<description>Bragging is definitely an art.  One that some are better at than others - but one of the best ways to brag is to use other people&#039;s words - testimonials.  You see, when you say it, it&#039;s just bragging, when someone else says, people stop and listen - and more importantly they believe it.  So as much as possible, say what you want to say about yourself, but add testimonials every where you can (and it helps if they aren&#039;t from your Grandparents).  

I&#039;m pretty new to reading your words - just found you in the last 24 hours through Jessica Knows and Julie Roads on Twitter.  But for what it&#039;s worth, you have a keen insight and people will sit up and listen.  Keep it up.</description>
		<content:encoded><![CDATA[<p>Bragging is definitely an art.  One that some are better at than others &#8211; but one of the best ways to brag is to use other people&#8217;s words &#8211; testimonials.  You see, when you say it, it&#8217;s just bragging, when someone else says, people stop and listen &#8211; and more importantly they believe it.  So as much as possible, say what you want to say about yourself, but add testimonials every where you can (and it helps if they aren&#8217;t from your Grandparents).  </p>
<p>I&#8217;m pretty new to reading your words &#8211; just found you in the last 24 hours through Jessica Knows and Julie Roads on Twitter.  But for what it&#8217;s worth, you have a keen insight and people will sit up and listen.  Keep it up.</p>
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